Ground
breaking
AI
tool
for
recruiters.
YOONO is the world’s first AI search engine designed to validate individuals through public data. Built for recruiters, it enables ethical, intelligent search, verification, and understanding of public information. What was once a lengthy, manual process is now condensed into minutes through the power of AI. Our role was to translate this groundbreaking technology into a brand and experience that felt as innovative as the product itself.
Branding
To match YOONO’s disruptive technology, we developed a brand identity that stood apart from the crowded tech landscape. The brief was clear: retain the logo, but elevate the brand. We leaned into the playful resonance of 'YOONO' as 'You Know,' carrying this tone through marketing and design. A relatable colour palette, expressive typography, and illustrative styles created accessibility, while a network‑inspired visual language symbolised the connections YOONO enables.
Web design & build
We designed and built a website that brought the brand to life online. Recruiters, both in‑house and agency, needed to quickly understand how YOONO fits into their workflow. By applying the brand guidelines consistently across the site, we created a seamless digital touchpoint that communicated clarity, trust, and innovation.
Animation & video
Video was central to YOONO’s storytelling. We created an explainer video that distilled the tool’s functionality and addressed recruiter pain points with clarity and energy. To humanise the brand, we also directed talking‑head content, adding approachable faces to social feeds and reinforcing YOONO’s credibility.
Events
YOONO’s flagship presence at IHR Manchester demanded impact. We transformed a café space into a branded takeover, maximising visibility with stand graphics, pillar wraps, floor decals, and wall installations. Interactive games added intrigue, drawing foot traffic and ensuring YOONO stood out as one of the most memorable activations at the show.
Social & ads
To extend YOONO’s reach, we produced a suite of organic and paid social assets. From blog post graphics and quote cards, to informative carousels, each piece was crafted to maintain a consistent look and feel. Variations of the brand identity allowed flexibility across formats, ensuring YOONO’s presence was recognisable and engaging across every channel.